Cafes
Gyms
Health Stores
Juice Bars
Salons
Clinics
Bars
Hotels
A brand of Viralnetix

Automating Wholesale for CPG Brands

We help CPG brands automate and scale the wholesale side of their business without adding more sales people to their team.

Case study: 18,000+ retailers reached · 1,058 leads · 120 days →
We've connected our clients with
NATIONAL GYM CHAIN
Juice Bar Group
HOSPITAL NETWORK
HealthFoods Co.
Med Spa Collective
WELLNESS CLINICS
Specialty Grocery
YOGA STUDIOS
NATIONAL GYM CHAIN
Juice Bar Group
HOSPITAL NETWORK
HealthFoods Co.
Med Spa Collective
WELLNESS CLINICS
Specialty Grocery
YOGA STUDIOS
How it works

We do the work. You take the orders.

No software to learn, no lists to buy, no extra hires. Six steps, all run by us.

1

Find

We map your entire market: every juice bar, gym, health food store, salon and clinic in the cities you want to sell in. Not a bought list.

2

Qualify

We check the fit: good ratings, enough reviews, the right customers, the right cities. Only businesses that pass make the list.

3

Reach out

Each buyer gets a short personal email from your brand, written for their business. We run the sending setup, so we can safely reach hundreds of buyers per day.

4

Identify and allocate replies

Every reply is sorted the moment it arrives. Interested buyers go straight to your team, or our internal SDR, trained on your product, answers them for you.

5

Turn replies into orders

Samples, pricing and terms go out, first orders come in, reorders follow. Buyers who said not now get a fresh touch in the next wave.

6

Scale

Once the numbers prove it in one market, we expand: more buyer types, more cities, across the whole US.

Results

Brands we've helped scale wholesale

How clients go from trade shows to fully automated wholesale systems with ShelfConnect.

Why brands switch

The old vs. the ShelfConnect way.

The old way

Manual wholesale

  • ~40 minutes of research per buyer
  • One rep caps out at 60 buyers a week
  • Trade show booths that cost thousands and barely convert
  • Bought lists that bounce and burn your domain
  • Follow-ups forgotten the moment things get busy
With ShelfConnect

Wholesale as a system

  • Every buyer that fits, researched automatically
  • Thousands reached per month, personally, in your name
  • Replies and sample requests straight to your inbox
  • "Not now" buyers followed up every quarter
  • Zero extra headcount
How the system looks live

Replies like these land in your inbox.

Your inbox · replies from buyers
RM
Rachel M. Juice Bar Owner · San Diego CA
Became a stockist
Got an email from ShelfConnect about a new superfood brand. Tried the samples, loved it, now we stock it. Easiest brand discovery we've ever done.
MS
Megan S. Cafe Owner · Brooklyn NY
Repeat orders
They only send relevant stuff. No spam, no junk. Every brand they've introduced has been a fit for our cafe.
KW
Karen W. Health Food Store Owner · Nashville TN
Sample request
We're a small health food store and don't have time for trade shows. ShelfConnect brought the brands to us.
This is step 4 of the system: replies sorted and delivered, ready to answer · why retailers trust us →
Start free

See if you qualify for a free pilot.

We run your first wave at our cost. Real buyers, real outreach, real results. Then you decide.

14
days
500
qualified buyers reached
Free
cost
See if you qualify

Apply → we review your brand → if it's a fit, we schedule your pilot.
Free, no obligation. The buyers we find are yours to keep, whatever you decide.

Pricing

Prove it first. Scale when it works.

Every engagement starts with the free pilot. If the results are there, these are the plans.

Prove
$3,485
/month · Months 1–3
  • 5,000 buyers reached per month
  • Up to 2 buyer types
  • 1 market (your choice)
  • Weekly strategy call
  • Replies tagged & alerted in real time
Scale
$6,485+
/month · Month 4+ · Custom
  • 15,000+ buyers reached per month
  • 5+ buyer types, multiple markets
  • Everything in Grow
  • AI-assisted reply handling
  • Advanced testing & optimization

See what your numbers look like

Phased commitment. You earn each phase, and you can walk away with the playbook anytime. Prefer we answer the replies too? Ask about the SDR add-on.

Available to onboard
Danilo Jana Ljubica Simona +

Let's Get Started!

Schedule a 30-minute call with the ShelfConnect team to see how many buyers fit your product, and whether you qualify for a free pilot.

FAQ

Quick answers

Do you close the deals for us?

No, and that's on purpose. We find the buyers, reach out in your name, and hand you the warm replies. Samples, terms and orders stay between you and the buyer, so the relationship and the margin are fully yours. If you'd rather we answer the replies too, ask about the SDR add-on.

Why is the pilot free?

Because real results beat promises. The pilot costs us money to run, so we only take on brands we believe will convert into long-term clients. That's why there is a qualification step: apply, we review your brand, and if it's a fit we schedule your pilot.

How is this different from hiring a sales rep?

A rep researching by hand reaches about 60 buyers a week and costs a full salary. The system reaches thousands of qualified buyers per month, never takes a day off, and comes with the team that runs it. Your people spend their time closing orders instead of hunting for leads.

Will cold outreach hurt our brand?

No. Every message is written for one specific business, sending happens from separate infrastructure we build and manage, so your own domain is never touched, and outreach stops the moment someone replies or opts out. Buyers answer because it's relevant to their shelf.

How fast can we start?

Fast. Once you qualify and we've had the kick-off call, your pilot outreach is typically live within 48 hours.

What happens after the pilot?

We walk you through the full results on a review call. If you want to scale, you start with the Prove plan for three months. No long contracts, you earn each phase. If not, no hard feelings: the buyers we found are yours to keep.